Books by Ken Auletta

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Googled: The End of the World As We Know It
by Ken Auletta
A revealing, forward-looking examination of the outsize influence Google has had on the changing media Landscape. There are companies that create waves and those that ride or are drowned by them. As only he can, bestselling author Ken Auletta takes readers for a ride on the Google wave, telling the story of how it formed and crashed...
Today's Price: $10.99
Categories: All Nonfiction; Bestsellers; Business Biographies & Primers; Social Sciences
Three Blind Mice: How the TV Networks Lost Their Way
by Ken Auletta
What happened to network television in the 1980s? How did CBS, NBC, and ABC lose a third of their audience and more than half of their annual profits? Ken Auletta, author of Greed and Glory on Wall Street, tells the gripping story of the decline of the networks in this epically scaled work of journalism. He chronicles the takeovers and...
Today's Price: $16.99
Categories: All Humor; All Nonfiction; Politics & Government
World War 3.0: Microsoft, the US Government, and the Battle for the New Economy
by Ken Auletta
The Internet Revolution, like all great industrial changes, has made the world's elephantine media companies tremble that their competitors-whether small and nimble mice or fellow elephants-will get to new terrain first and seize its commanding heights. In a climate in which fear and insecurity are considered healthy emotions, corporate...
Today's Price: $12.99
Categories: All Nonfiction; Business Biographies & Primers; Investing
Greed and Glory on Wall Street: The Fall of the House of Lehman
by Ken Auletta
The inside account of a financial meltdown that reshaped Wall Street In 1983, Lew Glucksman, then co-CEO of the heralded investment bank Lehman Brothers, demanded the resignation of chairman Pete Peterson, with whom he had long argued over how to manage the company. Shockingly, Peterson, who had taken charge a decade earlier and led...
Today's Price: $9.99
Categories: Business Biographies & Primers; Management & Leadership
The Highwaymen: Warriors of the Information Superhighway
by Ken Auletta
A struggle is taking place--not just among corporate titans, but among entire industries. At stake is control of the world's fastest-growing industry: communications. The contestants are Hollywood studios, television networks, and cable, telephone, computer, publishing, and consumer-electronics companies. All are vying to collect a toll...
Today's Price: $7.99
Categories: All Nonfiction; Business Biographies & Primers; Politics & Government
Backstory: Inside the Business of News
by Ken Auletta
It is said that journalism is a vital public service as well as a business, but more and more it is also said that big media consolidation; noisy, instant opinions on cable and the Internet; and political “bias” are making a mockery of such high-minded ideals. In Backstory , Ken Auletta explores why one of America’s most important...
Today's Price: $12.99
Categories: All Nonfiction; History; Social Sciences; Writing and Publishing
The Streets Were Paved with Gold
by Ken Auletta
How - and why - did one of the world's greatest cities come to be teetering on the edge of bankruptcy? Ken Auletta, writer for THE NEW YORKER and columnist for THE DAILY NEWS, shows how the decline of New York City was partly inevitable --- the result of shifting migration patterns and rapidl technological innovations --- and partly...
Today's Price: $11.99
Categories: All Nonfiction; History; Politics & Government; Social Sciences
The Art of Corporate Success: The Story of Schlumberger
by Ken Auletta
A revealing portrait of one of the world’s finest, yet most opaque, companies—and the quiet genius who made it thrive Ken Auletta set out to locate one of the world’s most prosperous businesses and explain its formula for success. He searched for an enterprise with a vivid chief executive and found that company in Schlumberger...
Today's Price: $9.99
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Categories: Business Biographies & Primers; Management & Leadership
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