Books by Gideon Amichay

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Twitter: @gideonamichay

Gideon Amichay is an award winning ad man, communication artist, writer and TEDx speaker.

Amichay is known as the person who put Israel on the world advertising map. For 18 years he was a partner at Shalmor Avnon Amichay Y&R. As Chief Creative Officer, Amichay led the agency to become Israel's market leader in creativity and innovation. It was one of the biggest ad agencies in Israel and the most successful Israeli ad agency worldwide. For over 10 years he was also a member of the Worldwide Creative Board of Young & Rubicam. Amichay won hundreds of international awards among them 19 Cannes Lions and 9 Clios for advertising and innovation in communication. He also won a Special Award from the UN.

He started his career as a cartoonist, publishing in the major Israeli newspapers as well as in The New Yorker. His work was displayed in Israel in 2011 at The Holon Design Museum. Amichay is an international lecturer at universities including the School of Visual Arts in New York, the Hebrew University of Jerusalem, Tel Aviv University and others. In 2012 he served as the President of the Direct Jury at the 2012 Cannes Lions Festival.

He graduated from the Bezalel Academy of Arts and Design with honors and earned an MBA from the Berlin School of Creative Leadership.

Gideon Amichay lives and works in NYC.

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No, No, No, No, No, Yes. Insights From a Creative Journey: Motivation & Self-Improvement (Creative & Innovation series...
by Gideon Amichay
No . It is a word that every CEO, entrepreneur and creative professional has confronted. It is a word that both novices and seasoned professionals dread. It is a word that can easily seem like death to a dream. And yet it is also a word that can point in the right direction. It is a word that motivates us to do something differently...
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