Marco Casanova (born october 23rd 1967) is an expert, lecturer and consultant in brand management. He holds an University degree (lic.rer.pol.) in Business and Administration from the University of Berne (Switzerland) and is the Founder & Managing Partner of the Branding-Institute (since 2002). www.branding-institute.com He serves in various Executive Boards and is consulting as strategic advisor various global large-scale and mid-sized enterprises of multiple industries as well as international organizations, associations and countries and their governmental institutions in brand and reputation guided stakeholder management. He is Founder of the Community of Interest COI Branding in Switzerland as well as Co-Founder and Co-Chairman of the International Brand & Reputation Community (INBREC). www.inbrec.org. At INBREC Executives from companies like ABB, Allianz, Bayer, Bosch, Henkel, Hilti, Mercedes, Schindler, Shell, Siemens, and UBS meet regularly since more then fifteen years for knowledge and experience sharing. He is an international renowned speaker around the globe and is fluent in five languages (German, English, Italian, Spanish and French). He is married to Vanessa (since 2000) and has two children (Valentina and Mario-Achille).