Dr. Bruce Fife, C.N., N.D., is an author, speaker, certified nutritionist, and naturopathic physician. He has written over 20 books. He is the publisher and editor of the Healthy Ways Newsletter and serves as the president of the Coconut Research Center, a non-profit organization whose purpose is to educate the public and medical community about the health and nutritional aspects of coconut and related foods. Dr. Fife is considered one of the world’s leading experts on the health aspects of dietary fats and oils. He is a popular speaker and travels throughout the world lecturing at universities, trade shows, conferences, hospitals, and spas. He has appeared on hundreds of radio and television programs worldwide.